{"id":15236,"date":"2024-08-05T13:46:07","date_gmt":"2024-08-05T19:46:07","guid":{"rendered":"https:\/\/hombresymujeresdelacasa.com\/home\/?p=15236"},"modified":"2024-08-05T13:46:09","modified_gmt":"2024-08-05T19:46:09","slug":"recorridos-virtuales-reducen-el-tiempo-de-venta-de-inmuebles-hasta-40","status":"publish","type":"post","link":"https:\/\/hombresymujeresdelacasa.com\/home\/recorridos-virtuales-reducen-el-tiempo-de-venta-de-inmuebles-hasta-40\/","title":{"rendered":"Recorridos virtuales reducen el tiempo de venta de inmuebles hasta 40%"},"content":{"rendered":"\n<p>Por: Rebeca Romero <\/p>\n\n\n\n<p><em>La plataforma se\u00f1al\u00f3 que los recorridos virtuales aumentan la conversi\u00f3n de citas a venta de inmuebles en un 18%<\/em><\/p>\n\n\n\n<p>Durante el 2022, con el 38% de cr\u00e9ditos hipotecarios colocados, los&nbsp;<strong>adultos de 26&nbsp;<\/strong><strong>a 40 a\u00f1os<\/strong>&nbsp;<strong>lideran la&nbsp;<\/strong><strong>demanda de vivienda<\/strong>&nbsp;en el pa\u00eds. Por otro lado, las personas entre&nbsp;<strong>25 y 34 a\u00f1os<\/strong>&nbsp;son los&nbsp;<strong>compradores m\u00e1s activos en internet<\/strong>. Por ello, es necesario que los desarrolladores inmobiliarios se adapten a diferentes tecnolog\u00edas para atender a este segmento de p\u00fablico.<\/p>\n\n\n\n<p>En ese sentido,&nbsp;<a href=\"https:\/\/tasvaluo.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Tasval\u00fao<\/a>, plataforma de consultor\u00eda inmobiliaria, se\u00f1al\u00f3 que es importante que el sector inmobiliario contin\u00fae trabajando en&nbsp;<strong>ofrecer&nbsp;<\/strong><strong>experiencias digitales que puedan cubrir las demandas del mercado&nbsp;<\/strong>actual y futuro.<\/p>\n\n\n\n<p>Por ejemplo, una de las implementaciones del mercado son los&nbsp;<strong>recorridos virtuales<\/strong>, mismos que, desde la pandemia por Covid-19,&nbsp;<strong>incrementaron un 63%<\/strong>&nbsp;en las proptech de Latinoam\u00e9rica. En M\u00e9xico, JLL se\u00f1al\u00f3 que el&nbsp;<strong>70% de los desarrollos de<\/strong>&nbsp;<strong>vivienda<\/strong>&nbsp;nueva ya&nbsp;<strong>cuentan con&nbsp;<\/strong><strong>recorridos virtuales en 2D<\/strong>.<\/p>\n\n\n\n<p>Acerca de la funcionalidad de este elemento, datos de Alohome, plataforma de ventas digitales, se\u00f1alan al contar con recorridos 3D, durante el proceso de venta,&nbsp;<strong>aumenta la<\/strong>&nbsp;<strong>conversi\u00f3n de citas a ventas en un 18%<\/strong>; adem\u00e1s, de&nbsp;<strong>reduce hasta un 40% el tiempo de venta<\/strong>&nbsp;de los inmuebles.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ventajas de los recorridos virtuales<\/h2>\n\n\n\n<p>Acerca de las ventajas de los recorridos, Tasval\u00fao resalt\u00f3 que los recorridos virtuales han cambiado la forma de conocer los inmuebles, as\u00ed como el proceso de compra y venta de estos. Este elemento digital permite tener una vista panor\u00e1mica de 360\u00b0, adem\u00e1s de una&nbsp;<strong>exploraci\u00f3n profunda&nbsp;<\/strong><strong>por cada espacio de la propiedad<\/strong>.<\/p>\n\n\n\n<p>Por otro lado, Mauricio Dominguez director de data market de&nbsp;<a href=\"https:\/\/centrourbano.com\/revista\/?s=tasval%C3%BAo+\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Tasval\u00fao<\/a>, resalt\u00f3 que los recorridos permiten atraer a inversores de todo el mundo, ya que, sin importar el lugar donde se encuentren, los compradores pueden explorar los inmuebles, los que facilita el&nbsp;<strong>cierre de negocios sin la necesidad de&nbsp;<\/strong><strong>trasladarse<\/strong>.<\/p>\n\n\n\n<p>Finalmente, la plataforma resalt\u00f3 que estos recorridos tambi\u00e9n&nbsp;<strong>reducen costos en los procesos de venta<\/strong>, forman parte de una&nbsp;<strong>estrategia de marketing&nbsp;<\/strong>y permiten brindar vistas m\u00e1s precisas a los clientes.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Por: Rebeca Romero La plataforma se\u00f1al\u00f3 que los recorridos virtuales aumentan la conversi\u00f3n de citas a venta de inmuebles en un 18% Durante el 2022, con el 38% de cr\u00e9ditos hipotecarios colocados, los&nbsp;adultos de 26&nbsp;a 40 a\u00f1os&nbsp;lideran la&nbsp;demanda de vivienda&nbsp;en el pa\u00eds. Por otro lado, las personas entre&nbsp;25 y 34 a\u00f1os&nbsp;son los&nbsp;compradores m\u00e1s activos en [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":15237,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[4],"tags":[2030,3160,258,5308,177],"class_list":["post-15236","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-mercado-inmobiliario","tag-recorridos-virtuales","tag-tasvaluo","tag-venta-de-inmuebles","tag-vivienda"],"_links":{"self":[{"href":"https:\/\/hombresymujeresdelacasa.com\/home\/wp-json\/wp\/v2\/posts\/15236","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hombresymujeresdelacasa.com\/home\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hombresymujeresdelacasa.com\/home\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hombresymujeresdelacasa.com\/home\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hombresymujeresdelacasa.com\/home\/wp-json\/wp\/v2\/comments?post=15236"}],"version-history":[{"count":1,"href":"https:\/\/hombresymujeresdelacasa.com\/home\/wp-json\/wp\/v2\/posts\/15236\/revisions"}],"predecessor-version":[{"id":15238,"href":"https:\/\/hombresymujeresdelacasa.com\/home\/wp-json\/wp\/v2\/posts\/15236\/revisions\/15238"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hombresymujeresdelacasa.com\/home\/wp-json\/wp\/v2\/media\/15237"}],"wp:attachment":[{"href":"https:\/\/hombresymujeresdelacasa.com\/home\/wp-json\/wp\/v2\/media?parent=15236"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hombresymujeresdelacasa.com\/home\/wp-json\/wp\/v2\/categories?post=15236"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hombresymujeresdelacasa.com\/home\/wp-json\/wp\/v2\/tags?post=15236"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}